This is Dairy Farming
Wednesday, 01 September 2010 08:27

This is dairy farmingDairyCo’s consumer website, launched in 2010 to provide interested consumers and members of the press with facts about British dairy farming.



The aim of the website is to inform and engage consumers by presenting the realities of modern dairy farming and dispel myths associated with the subject. With web searches related to dairy farming frequently returning the views of pressure groups critical of the industry, a consumer-friendly presence on the web is essential.

Engaging content

Visitors can find information about health and welfare, the environment and facts on topics ranging from cow breeds to milking frequency and methane emissions.

Interactive features include an opportunity to ‘explore the farm’ by way of a video flyover of a typical British dairy farm, as well as a ‘fact or fiction' tool, enabling visitors to test their knowledge of dairy farming.

A press section with the latest news about dairy farming, an image library ana range of resources is intended to become a first port of call for journalists researching dairy farming facts.

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Contact Amada Ball on This e-mail address is being protected from spambots. You need JavaScript enabled to view it